Aamir Arshad

Aamir Arshad serves as the Group Head of Business Planning & New Initiatives at Allied Bank Limited, one of Pakistan’s leading commercial banking institutions with a strong national footprint and growing digital financial services ecosystem.

In his role, he is responsible for designing and executing strategic business plans that align with the bank’s long-term vision. His work focuses on identifying new growth opportunities, developing innovative financial products, and ensuring that business initiatives remain aligned with market trends and customer needs.

With a strong background in strategic management and financial planning, Aamir Arshad has played a key role in driving transformation initiatives within the organization. His expertise spans across business model development, innovation strategy, operational planning, and cross-functional execution.

Throughout his career in the banking sector, he has contributed to shaping forward-looking initiatives that strengthen institutional performance and improve service delivery. His leadership approach emphasizes structured planning, data-driven decision-making, and sustainable growth.